Dance workshop (tap dance)

  • client: LVMH Parfums + Kosmetik Deutschland GmbH / Düsseldorf
  • Year: 2009
  • Place: Düsseldorf, Munich
  • Tags: tap dance / event
  • Dancers: 1
  • Choreographers:
  • Others:
The cosmetics company Guerlain held a dance workshop for its sales staff in which they were taught how to introduce a new fragrance to customers in the form of tap dance. A.I.D.A. produced excellent results with regard to artist selection, contract negotiations and placement of the tap dance artist.