Citroen MESSE IAA Frankfurt 2005

A customer who had worked with A.I.D.A. years earlier engaged Monika Schoepfer for a car launch event held by the company Citroen at the IAA in Frankfurt. In a futuristic discotheque in Frankfurt a tango couple were to perform an elaborately choreographed dance incorporating the car as part of the performance. Schoepfer handled the artist selection, placement, travel planning, costume and music consulting and the contract negotiations for the couple.